24.01.2024 | OTEAcademy

Ignite your Business Growth

Solving the century-old John Wanamaker problem (“Half the money I spend is wasted; the trouble is I don’t know which half.”), Performance Marketing has become integral to business growth.

However, new trends, technological advancements and shifting consumer behaviours are transforming the way we apply it. And what about the crucial question of whether Brand Building and Performance Marketing can work together harmoniously?

Taking place on January 24th, All Things Performance Marketing will welcome on stage visionary marketers and leading agency executives from Greece and abroad to discuss and debate the evolving state of the industry, share best practices, identify new opportunities for growth, and build mutually profitable partnerships.

This is the conference that educates the experts on all things Performance Marketing.

Will you join or not? The choice is yours.


Key Topics – What’s in it for you

Our speakers are practitioners willing to openly share their learnings on what has been proven to work and what is not. Don’t miss the opportunity to delve into topics such as the following:

  • Branding, Performance & the evolution of Marketing
  • Ways you can utilize AI to drive performance
  • How to be effective in the age of privacy-first Marketing
  • Do’s & Don’ts for multi-channel Performance Marketing
  • Best Practices and actionable tactics around specific tools and platforms to inspire you & ignite your ROI


Who else will be there – Your chance for elite Networking

Designed for every level of expertise, this is a must-attend event for:

  • Marketers and Brand Managers from across all major industries
  • Executives from Performance Marketing Agencies
  • Executives from Media Agencies
  • eCommerce Managers
  • Service Providers

In total, more than 200 executives are expected to attend All Things Performance Marketing, making it a great opportunity to meet with prospects, expand your professional network, reinforce business relationships and, also, participate in Q&A sessions & live polls.

Meet the

International Speakers

Meet the

Speakers & Panelists from Greece

The Workshop

"Creating Your Own Custom GPT for Marketing Success"

Join this 1-hour Workshop, on January 24th, with Growth Tribe’s Tarek Reslan and learn how to tailor a custom GPT to align perfectly with your specific marketing needs, enhancing your strategies with the power of AI.

Also, our Trainer will be sharing some easy-to-use GPT prompts that can help you implement your marketing campaigns and initiatives.

There are only 70 seats available for this workshop, so act fast and grab your conference ticket now – each company participating at the conference is entitled to 1 free invite to the workshop.


Interested in Sponsoring?

Are you eager to providing brands with agency and/or tech solutions? This conference is your chance to showcase your expertise to the right market and connect with key stakeholders. Please, leave us a message below and we will contact you to discuss the custom sponsorship deal that best fits your needs.

Sponsorship 2023

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Magic Works offers training that’s practical, bang up to date, and useful in the real world. Our courses are full of frameworks, benchmarks, and simple things you can do with data you’ve already got. You’ll learn the tricks and tips that analysts use to reveal brilliant strategies and convince organisations to act. If you’re interested in getting the right mix of brand and performance marketing, removing waste from your performance budget, and taking your stakeholders through the first steps into brand building, our Scaling Up Works course starts on 12th March.


Venue Sponsor

Audiovisual Support

CONEQ provides technical equipment and services to any kind of event. With our Simultaneous Interpretation Systems, Conference Systems, AudioVisual Equipment we support events and provide the best service to our customers. Our professionalism, our high quality of service and state of the art equipment offered to over 600 large and of great significance conferences during the last 5 years have certainly contributed to our constant uptrend. Call us at (+30) 211 2163453. or email us at [email protected]

Organized by

Contact Us

Maria Siorokou, T: +30 210 6617777 (ext. 219), E: [email protected]
Iliana Kerpou, T: +30 210 6617777 (ext. 193), E: [email protected]
Spyros Leontaris, T: +30 210 6617777 (ext. 215), E: [email protected]
Dannos Tsakalos, Τ: +30 210 6617777 (ext. 151), Ε: [email protected]

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