Azeem Ahmad
Live in Athens

Azeem Ahmad

Award-winning Digital Marketer & Podcast Host

Azeem is an award-winning digital marketer and international marketing conference keynote speaker. He has several years of experience in the industry managing millions in marketing spend, covering multiple disciplines such as SEO, PPC, Social Media, Programmatic, Audio/Video, and Display, too.

In 2023, he was chosen to be a part of the "Think With Google" initiative surrounding AI and its impact on search advertising.

He hosts his own digital marketing podcast, rated amongst the top marketing podcasts globally, called “Azeem Digital Asks”, and has previously been a judge at many search awards across the globe, including the Global Digital Excellence Awards, and both the European and US Search Awards.

Presentation Title
“How to communicate PPC value to business decision makers”

In many instances, PPC is often unfairly labeled as both expensive and inefficient, usually due to misconceptions held by individuals with a single-channel mindset or limited exposure to the PPC channel. However, in this session, Azeem will shed light on the genuine value that PPC brings to the table. Delving deeper into the intricacies, you'll gain a comprehensive understanding of how PPC seamlessly integrates into an overarching marketing strategy, debunking common myths and highlighting its pivotal role in driving impactful results, with a focus on how to communicate this to seniors/decision makers in the business.